
NIO CMF Design identity
Next generation smart electric vehicles.
Together with a talented team, establishing a CMF design identity, initial colors, materials and finishes, and a CMF tool box pulsating with innovative solutions. Creating concepts inspired by earth, sky and the Circadian rhythm, resonating with the brand’s values and its Blue Sky Coming claim.
Company
NIO
Role
Senior CMF Designer
Years
2016 - 2019